How to Get Inbound Links to Your Website

One of the oldest and best ways to increase your search
engine rankings and get visitors to your website is from
inbound links. The importance of inbound links to your website
will most likely never diminish. It's no secret that search
engines, especially Google, value quality inbound links to a
website for higher rankings. However, these days the
emphasis is not on the quantity of links, instead it is on quality.
A couple dozen links to your site from related, high quality,
authority sites are much more valuable to a search engine than
hundreds of low quality links you obtained by exchanging with
anyone that would say yes.

Before I tell you how to get quality inbound links to your
website, I feel I should mention something you should
definitely NOT do to obtain inbound links. Never participate in
an automated link exchange program. These programs are
useless. They don't benefit you because you will be
automatically exchanging with all sorts of low quality and
unrelated sites. The search engines may even penalize your
site for links obtained this way. Even manual link exchanges do
not carry nearly as much weight as they once did.

However, manual link exchanges are not totally dead so if you
do decide to do some "old fashioned" link exchanges, be sure
you don't exchange with sites where your link will be placed
on a page with hundreds of other links and make sure the page
your link is on is linked from their home page. Again it's
important to remember you only want to exchange with quality
sites related to yours.

Now I will talk about my number one strategy for getting
inbound links. And that strategy is... (drum roll please)... To
write and submit articles related to your website niche. Be
sure to have a resource box at the end of each article. Your
resource box should mention a little about your expertise on
the subject and have link to your website. If you write good,
informative articles then other people will want to repost them
on their websites. This will give you an inbound link for the
search engines and also a link for human visitors to follow. It's
a win/win situation. And for the most part only people who
have websites in your niche will repost your articles, so the
inbound links you are getting are also relevant. Article
marketing is nothing new or revolutionary but it does work and
works very well.

Now here are some tips for increasing your inbound links by
writing and distributing articles...

* Be sure to write original articles. If you purchase private
label rights to articles, rewrite them to make them unique
before submitting.

* If you are having a hard time getting started on an article all
you have to do is search article directories for other articles on
your topic. Find a few that you like and use ideas from them to
write a new article in your own words. Remember, you can't
just copy another article. That is copyright violation. And it
won't be unique anyway so it won't do much for you.

* If you are good at writing with a little humor then you might
want to use that skill when writing articles. Humor is very
powerful and can attract a lot of readers.

* Once you have a completely original article written, find a
few quality websites in your niche and offer them your article
for free with your resource box attached. You are not asking
for a link exchange, you are simply giving away your
informative article for free to selected sites.

* After you have a few good articles on a topic you should
compile them into an ebook. Place a short author bio at the end
of the ebook with a link to your website and allow other site
owners in your niche to give it away free to their visitors. They
can give it away as a "thank you" for signing up for their
newsletter, as a gift for visiting their site, as a free bonus for
purchasing their product or any other way they want to give it
away. Once your ebook gets into a few people's hands it will
be passed around more and more, thus giving you inbound
links and a boost of traffic to your site.

* Submit your articles to a few of the top article directories.
When doing this you aren't so much doing it for the inbound
link from the directory itself. Of course, that link doesn't hurt
but the main reason for submitting to these directories is to get
your article in front of other website owners who will republish
it on their sites. Two of the top directories to submit your
articles to are http://ezinearticles.com and
http://goarticles.com

* Publish links to your articles in digg (http://digg.com) and
other community based popularity sites. A well "dugg" article
can generate thousands of visitors to your website as well as
inbound links.

* Network and build good relationships with maybe 10-20
quality site owners in your niche. The higher their site is
ranked, the better. Help each other with site promotion,
content ideas and article exchanges. Not only will this build
relevant and quality inbound links to your website, it will also
get you some good friends and JV partners who will prove to
be very valuable to your business as time goes on.

Overall there are many benefits of writing and submitting
articles. You get inbound links which help with your search
engine rankings among other things. Articles also help to
establish you as an expert in your niche, bring you targeted
traffic and provide you with free advertising. A little time spent
each day writing and distributing articles can do incredible
things for your website and business.

About the Author
Trent Brownrigg is a successful internet marketer and home
business mentor. Visit his home based business website at
http://www.work-at-home-jobs-iowa.com and he will
personally help you succeed with your own online business.

How to Get Inbound Links to Your Website